Joe. (@JoeS3678), "I am taking action. I'm researching every product made by Proctor & Gamble, throwing any I have in the trash, and never buying any of them     

          again until everyone involved in this ad from top to bottom is fired and the company issues a public apology." Twitter, January 14, 2019, 9:30         

          a.m., https://twitter.com/JoeS3678/status/1084865352981467138.

​

King, Bernice. (@BerniceKing), "This commercial isn’t anti-male. It’s pro-humanity. And it demonstrates that character can step up to change conditions.

          @Gillette." Twitter, January 14, 2019, 8:13 p.m., https://twitter.com/BerniceKing/status/1085027166738440192.

​

Mangum, Eric. (@ericmangun), "Point of the ad: men aren’t inherently jerks and we can stand up to the assholes who give men a bad name. People online: WhY aRe

          YoU sAyInG iM a BaD pErSoN?? It says a lot about the people who identified with the bullies in the ad and not the people standing up to them. ... I was

          promised a tone deaf ad that insulted men and all I saw was an ad with a message that many can relate to. Thanks for letting me down, internet. People are so

          incapable of nuanced thought it hurts." Twitter, January 15, 2019, 2:38 a.m., https://twitter.com/ericmangun/status/1085124144792952832.

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Morgan, Piers. (@piersmorgan), "I've used @Gillette razors my entire adult life but this absurd virtue-signalling PC guff may drive me away to a company less eager to

          fuel the current pathetic global assault on masculinity. Let boys be damn boys. Let men be damn men." Twitter, January 14, 2019, 11:12

          a.m., https://twitter.com/piersmorgan/status/1084891133757587456.

​

"We Believe: The Best Men Can Be." Gillette, January 13, 2019. YouTube video, 1:48. Posted 

          by Gillette. https://www.youtube.com/watch?v=koPmuEyP3a0.