This website serves to show how corporations use social justice for advertising. 

 

Since the mid 20th century, advertising has been used to manipulate people. Advertisers use many strategies to make consumers buy products they feel they need but don’t really need. One tactic nowadays is to use social justice for this purpose. I will be going over companies' ads with social justice, looking at online reactions, and discussing a conclusion about what my research means. I will discuss whether or not the company was ethical in their advertising, and if they were taking advantage of a movement or not. Often, these corporations are far too large for one advertisement to have any numerical impact on their company. For that reason, I will be focusing more on individual reactions through Twitter and Youtube.

 

On this website, there are a few logos for different companies that you might have heard of. If you click on them, it will take you to my overview of that respective company’s said social justice ad campaign